Client Acquisition Letter

Dear
It was a pleasure speaking with you today. Thank you for your interest in learning how you can take control of your health. This letter will provide you with some follow-up information and an overview of our products and programs. Once you’ve had a chance to review the information, please feel free to give me a call or email me with a telephone number and a good time to call you.

Background information on Take Shape for Life and Medifast

As I a mentioned to you, I am a Certified Health Advisor with a wholly owned subsidiary of Medifast called Take Shape for Life. Medifast is a 25-year-old company listed on the New York Stock Exchange (NYSE: MED) and has the reputation of being one of the premier nutritional solution for health and weight management in America.

Medifast produces safe and effective, nutritionally balanced soy-based meal replacement supplements for weight and disease management. Our products are designed to help people safely and rapidly reach their ideal weight and then maintain that weight for life. These products are produced in an FDA approved state-of-the-art manufacturing facility and have been recommended by over 15,000 physicians and successfully utilized by over 1,000,000 people.

Until recently, if someone wanted to utilize these programs and products, he or she could only get them through physicians. But, with the advent of Take Shape for Life, people now have an opportunity to work with qualified Health Advisors who – for no additional cost – coach clients through their initial weight-loss phase and then teach them the BeSlim™ philosophy of permanent weight-control so that they can maintain their ideal weight for life.

Some facts about the Take Shape for Life solution and why it works:

1. Medifast is the product and Take Shape for Life is the program.
2. The company is physician led and the program and products were developed under medical protocols.
3. Our program is both safe and proven, with clinical studies done at a major research university and at the NIH (National Institutes of Health).
4. The products consist primarily of heart-healthy soy-based meal replacements and do not contain harmful herbs or stimulants.
5. We are NOT a diet. Diets do not work. We offer a program to safely and rapidly help people lose weight and then teach them how to keep it off for life.
6. On our program, people eat 5 Medifast Meals per day – consisting of shakes, soups, oatmeal, chili, bars, etc. and one “Lean & Green” meal consisting of lean protein (chicken, fish, lean beef) and a salad or green vegetable.
7. The program is easy to follow. You will not be hungry and you can expect to lose 2 to 5 pounds a week.
8. The cost for each meal is typically less than $2 (or under $10/day). However, since you will be letting me be your grocer while you are on the program, the money you spend is literally cost neutral because you will not be eating other food.

You mentioned you want to lose weight. I can help coach you through that process. I have included a DVD (or CD, or both) for you to review and some literature. The DVD has two parts: The first part is dedicated to the products and programs and it is the one you should watch. You can review the second part if you chose. You can also get more information by going to my website:

www.goldsmiddletown.tsfl.com. If you go online, don’t order just yet. Instead, touch base with me and I can give you some additional discounts on your first order.

Lastly, to understand my role as your Health Advisor, please take 2 minutes to listen to Dr. Wayne Andersen, Co-founder and Medical Director of Take Shape for Life. Please call 866-200-6719. I look forward to talking with you again and – if this looks like the program for you – I’ll look forward getting you started and helping you optimize your health by reaching your goal weight.

In Health,

Your Health Advisor
Certified Health Advisor # 27031901

845-800-2105 Cell
tsfl@goldsmiddletown.com – email
www.goldsmiddletown.tsfl.com – website